Crookies, Cronuts and Tira Misu Lobster Tails: Jenny’s Bakery is Bringing a Taste of the Sweet Life to Norwood Mall
22/04/2024
Joe Titaro has spent a decade working at the original Jenny’s Bakery location in Eastwood, but for almost that entire time the Bakery Manager has dreamed of opening a store closer to home. “It’s a family business and we live in the Norwood area so I’ve always had my eyes...
Live Football, Epic Happy Hours and an Iconic Aussie Band: Here’s Your Guide to Everything Happening on The Parade During Gather Round
02/04/2024
Mad March may be well and truly in the rearview mirror, but the festival season is still alive and well with Gather Round on the horizon. Thousands of interstate visitors will descend on Adelaide this weekend for a frenzy of football that includes two massive games at Norwood Oval. 2023...
Cook Up a Seafood Feast at Easter with These Expert Tips
18/03/2024
Every morning before dawn, Peter Fotopoulos visits the Safcol Fish Market in Mile End to see what the fishers have brought in overnight. Once he’s put in offers on the freshest catch, he’ll scale, gut, clean and fillet the finest specimens and deliver them to his sister Koula Lagos to...
Meet The Local Fitness Coach Training the Next Generation of Olympians
14/03/2024
“I got into fitness training reasonably late compared to a lot of people,” admits Bryan Beinke, but he had a fair excuse. After all, he spent his twenties winning three SANFL premierships with the Port Adelaide Magpies and was part of the Adelaide and North Melbourne AFL teams before spending...
The Parade Now Has A 24-Hour Pharmacy
27/02/2024
There are few worse feelings than waking up in the middle of the night with a sick child or loved one, especially when it’s a long drive to the nearest hospital. Thankfully, that situation just became a lot easier for metropolitan Adelaide residents with the launch of South Australia’s first...
Vote for your favourite Parade business at this year’s Eastside Business Awards
19/02/2024
When Joanne Gower left high school to work at House & Garden in 1987, she had no idea that she was embarking on a four decade career in homewares. That journey has included stints at a range of stores as well as a degree in Textile Design at RMIT and...
Pilates Gets a Luxe Upgrade at Love Athletica
15/02/2024
For more than a decade, Pilates has been steadily growing in popularity, and it seems like there’s a new studio opening somewhere in Adelaide every second week. Chelsea Matters puts the movement regime’s appeal down to the fact that “it’s low impact but it can be high intensity, so it’s...
Frankly Bagels rolls into Norwood Green
05/02/2024
Christie Wilkinson and Jack Crichton spent years working in cafes and helping to open venues for others before deciding to strike out on their own. And when the time was right to launch their own business, they knew they wanted to bring something new to the table. “We’d both travelled ...
Smile Society is a New, Friendlier Kind of Dentist
01/02/2024
As the daughter, niece and cousin of professional dentists, Dr Delia Yeak spent much of her youth in and around dental clinics. But once she joined their ranks she became too aware that not everybody feels as comfortable in that environment. “I’ve been a dentist for ten years,” she says,...
Start the New Year on the Right Foot with Studio Pilates
27/01/2024
When a serious car accident left Jo Thiele’s partner Andrew with perforated discs in his thoracic spine, his life changed instantly. Unable to continue working as an exploration geologist, he was told to expect a three-year recovery period. After trying just about everything imaginable to speed up that time frame,...
Help Your Child Get the Most Out of This School Year with Number Works N Words
22/01/2024
As a teacher with a background in special education, Stella Walls has helped thousands of students unlock their potential. But when she moved to Auckland 15 years ago and one of her children was struggling with the way a new school delivered its maths program, she found herself looking for...
One Sneaky Cheetah Brings Adelaide’s Best Pizza to Stepney
28/12/2023
For years, local pizza lovers have made the pilgrimage down to McLaren Vale’s Pizzateca for their famous “Oztalian” pies. So when the same team launched One Sneaky Cheetah in Ridleyton two years ago, the store quickly gained a loyal following. Now the drive for Adelaide’s best pizza has got even...
Discover How Version Design Is Helping Local Businesses Take Off
28/12/2023
Since graduating from UniSA with a Bachelor of Visual Communications, Michael Roxas has helped to create brands for hundreds of companies and campaigns. And the co-owner of Version Design says that some basic principles apply to every business in the marketplace. Whether you’re launching satellites, fostering the next generation of...
Make Sure Your Dog is Looking – and Feeling – its Very Best this Christmas
24/11/2023
It’s been two and a half years since Dogs 4 Eve & Meg opened its doors at 163-165 Magill Rd, but owner Meg Patterson is actually continuing a legacy that stretches back more than 60 years to when her mentor began working in Adelaide’s first dog salon as a 21-year-old....
Visit SA’s Best Wine Regions at This Super Cellar Door Shared by Seven Boutique Wineries
02/11/2023
With more than 3,000 vineyards spread across the state, South Australian wine encompasses an astonishing array of regions, varietals and styles. And while some winemakers view their colleagues as the competition, a small collective housed on The Parade prefers to think of their neighbours as collaborators. Located at 28 The...
Ern Malley is a Literary Salon, a Piano Bar and the Wedding Party From The Godfather Rolled Into One
02/11/2023
If you’ve driven past 137 Magill Road lately, you might have noticed some mysterious goings-on behind the sheer curtains shielding it from the busy street outside. Last Saturday, all was revealed with the launch of Ern Malley. The “piano bar, wine bar and whiskey bar” was inspired by owner Paul...
South Australia’s First Kieser Centre Offers a Gentler Approach to Strength Training
01/11/2023
The first thing you notice on entering Kieser Norwood is the view. Instead of the mirrored walls you find in most gyms, this second storey clinic in the recently reopened Norwood Mall development is equipped with floor-to-ceiling windows that look out past slender gums to the Mount Lofty Ranges and...
Adelaide’s Most Exciting New Wine Bar (and Bottle Shop, and Restaurant) is Now Open
28/09/2023
Norwood has always boasted an excellent selection of first-rate drinking establishments, but traditionally they’ve all been clustered around a single strip. “There have been quality wine bars and pubs along The Parade for years,” says East End Cellars Norwood General Manager and Owner Mathieu Smeysters. “But with the growth that...
Meet Your Fitness Goals With These Expert Tips
26/09/2023
As a former semi-professional soccer player, Manni Katopodis knows a thing or two about staying in shape. Three weekly training sessions with the team meant that it was easy to maintain peak condition between games. But during the offseason, he had to create his own fitness regime. “One of my...
Blooms Flowers is sprouting a new pop-up shop
06/09/2023
Blooms Flowers owner Cathie Manuelli loves the heritage touches on the 1918 shop where her business is based, “but even though it's a beautiful old building, it got to the point where she needed some updating.” It means the red brick shopfront will be closed for renovations until November, but...
Saddle Up for Sandwiches (and More) at Rodeo Food & Beverage
05/09/2023
For some people, the sandwich’s simplicity is what makes it the lunch option of choice. But for Izzy Czechowicz, this humble but versatile meal represents a world of possibilities. “There’s so much creativity in sandwiches; you have a base of bread, but then you can have so much fun and...
The Cat’s Pyjamas Is Bringing Sustainable Fashion to Magill Road
23/08/2023
If you’ve driven past Buyers Market lately, you’d be excused for thinking the antique store is jumping on the Barbie bandwagon. But the flurry of bright pink flags out front actually belong to Cat’s Pyjamas, a new sustainable fashion concept inside. Step through the front door (or easier still, walk...
From routine check ups to acute care, Total GP Care's new Parade clinic has all your medical needs covered
16/08/2023
If you’ve so much as glanced at the news recently, you’ll be aware that Adelaide’s hospital system is under serious strain. It’s a problem that has vexed both politicians and the public, but Doctor Arvind Byka from Total GP Care Norwood has an innovative solution. Total GP Care has just...
Norwood Alterations Is Bringing Your Favourite Clothes Back to Life
26/05/2023
As consumers become increasingly concerned with sustainability, many people are exploring new technologies that can help reduce their footprint. But one of the best ways to cut back on waste is to look in the other direction and go back to the artisans using traditional methods to create and look...
Denim + Cloth Share Their Top Autumn Styling Tips
09/05/2023
With a noticeable chill starting to creep into the air, it’s clear that summer is well and truly over. But that doesn’t mean you have to go into hibernation – with a bit of planning you can stay warm and look good all through the cooler months. Whether it’s learning...